Multi-Sensory Social Media – A Comprehensive Look
Social media, since its inception, has been a game changer in how we interact with people. It offered people a way to connect and interact, even when separated by hundreds of miles. People shared photos and videos with millions of digital friends easily and quickly. But the days when social media was just an avenue to […]
TikTok, It’s Not Your Day
The US side of TikTok faces an uncertain future as the clock ticks faster for the beloved video-sharing app. Leaving creators, brands, and users alike in limbo. For those out of the loop, here’s a timeline of events to catch you up on the recent tea: The Latest Updates March 1, 2023: U.S. Foreign Affairs […]
Positive Effects Social Media Can Have on Society
With the advent of fast internet and the proliferation of mobile devices, the use of social media has skyrocketed. It is estimated that the total number of social media users in the world is around 4.74 billion, which is more than half of the world’s population. This gigantic number brings back a question that is […]
5 Social Media Marketing Campaigns You Should Not Miss
Social media is one of the most fun, engaging, and informative places online. It provides businesses with an excellent platform to reach their target audience, promote their products and services, and improve their brand awareness. As the popularity of social media continues to increase, the competition between businesses to generate the most compelling content and […]
A Brief Insight into the Top 5 Online Marketing Trends of 2022
The online marketing world was thriving even before the pandemic. However, after two years of remote working and online shopping, online marketing has become more important than ever! A few years back nobody could have guessed that chatbots, voice search engines, and influencer marketing would come so far. Today, they are an essential part of […]
How to Make Use of Social Media to Improve Your Business and Career
Everybody loves social media. Its ability to reach millions of people within seconds has made it a powerful tool. Statistics predict that the number of users of social media platforms will reach about 5 billion worldwide by 2022. This makes it a lucrative platform for developing and improving your business and career. Ways in which […]
Effective Use of SEO in Social Media
Most businesses understand the important role played by SEO in the growth and expansion of their business. But very few businesses look towards social media as a potential marketing hotbed. Realizing and utilizing the marketing potential of social SEO can give a huge boost to your business. The definition of Social Media SEO Social SEO […]
Build an Engaged Discord Community to Attract Clients with These Steps
Social media is getting more crowded and competitive, with new businesses mushrooming every day. Platforms like Instagram and Facebook may be the biggest and most popular stages for companies, but they aren’t necessarily the best. One common quality that seems to have gripped these “old dogs” is the tendency to “Swipe/Scroll.” Smaller companies will find […]
Everything You Should Know About Meta
The metaverse has been the talk of the town ever since social media giant Facebook announced its foray into the 3D virtual world. This sent the world flocking to the internet in search of all the information that they could find about the metaverse and how this would impact the world we live in. So […]
5 Tips for Creating Personalized Ad Copy for Your Marketing Campaigns
Have you ever found yourself clicking on an advertisement that popped up while you were on Facebook/Instagram just because it felt like “it was made for you”? Well, personalized advertisements can be very compelling, with 88% of US advertisers and marketers noting a marked improvement in marketing success due to the personalization of ads. Plus, […]
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