All throughout 2020, Internet activity expanded and went through various trends. Quarantine boredom pushed people to get creative. E-commerce is at levels higher than ever. Here’s a brief history of 2020’s Internet activity, then we’ll look at current trends.
The Internet: Jan 2020- Nov 2020
January saw a lot of tragedies and people expressed their sorrow on their social medias. The first two months, there was a strong sense of community as we comforted each other while Australia burned and a beloved basketball star passed. Despite the unfortunate events, we as a community briefly put aside our differences. Then comes March. Face mask memes went through the roof. We promoted small businesses. With less social activity going on, the Internet experienced brand new levels of traffic. This was due to job hunting, online shopping, and people selling stuff around the house. And most of all, boredom curbing, whether it be connecting with loved ones virtually or YouTube. Summer brought us a lot of Tik-Tok videos. This is due to the potential TikTok ban. TikTok is still quite popular, especially with young adults between 16-24 years old.
Due to school being moved to online, students began to transfer to Internet University. Online teaching and learning resources expanded and improved.
As C-19 cases began to decrease around September and October, Internet activity decreased. Social media content typically included people going out again and enjoying life. And of course, the presidential election heat turned up. This brings us to current trends. The presidential race still hold’s the Internet’s attention. To reduce C-19, businesses are running their Black Friday sales online. For the most part, it seems that businesses are mashing Black Friday and Cyber Monday together. Hello free shipping!
Current Internet Trends
This brings us to December. Online holiday sales dominate the Internet now. And, people sharing more at-home Christmas craft ideas. Apps to help families connect over the holidays are popular, such as Zoom. Zoom offers best video and audio quality, as they worked diligently to make sure their video conference platform will be ideal for school and work. As the pandemic rises again and the temperature drops, people are online again. Internet activity includes sharing holiday photos, online holiday deals, and figuring out safe holiday activities (drive-thru lights!). Speaking of safety, people are now more aware about cookies and other aspects of Internet safety. It’s raving about the popular mobile device game Among Us. A game can last from a minute to 10, so it really helps pass the time.
If you run a business, now is the time to promote your holiday deals! Be sure to share nice holiday photos to help spread cheer. It’s a lot more acceptable to celebrate the holidays earlier than usual this year. We hope this Internet trends blog will help you stay up to date. Be safe out there on the Internet and happy online shopping!
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Tracy is the Design Manager here at Redwood Creative. She’s been designing amazing graphics and web layouts for large and small businesses for upwards of 7 years.