black and blue vacuum cleaner

Electric Cars: How Do They Work?

Today’s automobile technology and engineering is impressive. Specifically, electric cars and how they work. From the first experience with electric automobiles in the 1800’s, here’s how electric cars work today.

Hybrids: Gas and Electric

First, electric cars use different types of batteries. This depends on if the car is hybrid or purely https://afdc.energy.gov/vehicles/how-do-hybrid-electric-cars-work#:~:text=Hybrid%20electric%20vehicles%20are%20powered,in%20to%20charge%20the%20battery.&text=The%20extra%20power%20provided%20by,allow%20for%20a%20smaller%20engine.electric. Hybrids use Lithium Ion, Nickel Metal Hydride (NiMH), and Lead Acid batteries. These batteries are similar to regular car batteries. Just as a regular battery recharges itself, so do these. Because these batteries have two sources of power, they can last roughly up to 10 years. Surprisingly, most hybrid cars do not have the plug-in option. U.S. Dept. of Energy says, “Hybrid electric vehicles are powered by an internal combustion engine and an electric motor, which uses energy stored in batteries. ” DC/DC electrical current recharges the battery. Also, hybrids have an electric generator. The electric power helps reduce gas emissions, especially when stopped. So, less fuel emissions in the air when you pull one of these through a long drive-thru.

Hybrid cars use electric power until it needs the gas. Then, the gas fuels the engine itself and the electric generator for restoring electric energy. The transmission transfers mechanical power from the engine or electric traction motor. Hybrid cars do use oil.

 

Electric

Unlike hybrids, the only way to power your car is by plugging it into an electric grid. According to EDF Energy, there are five components that make up an all-electric engine. First, the current is typically AC, but can be DC/AC. The inverter takes care of the electrical currency. Then, the drivetrain is responsible for the single-speed transmission. However, the batteries do not recharge while the car is in motion. Newer electric cars will last roughly 250 miles before it has to stop at a charging station. There is talk about “electric roads” that will recharge cars from pavement to car in the future. Electric cars are purely electric as they don’t require oil.

 

And that is how electric cars work. They are becoming increasingly popular as electric automobile engineering and technology improve. Soon, they’ll be all over the road and we can reduce our carbon dioxide emissions! Would you buy a hybrid/electric car? Let us know in the comments!

 

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post-2014 iPhone on white surface

Paid Ads and Organic Ads

Trying to decide if you should go for paid ads or organic ads, or both? You can pay to boost your ad on Facebook if it’s not reaching enough views or engagement organically. You can share and ask others to give you a shout-out for free, but if you want to reach a large audience, you should consider paying a little extra.

person sitting on chair holding iPad

Organic & Paid Ads

Organic ads are ads that you post yourself onto your site and social media pages. Then, it organically spreads when others engage with your post. This could reach an audience of about 15 people, maybe 30 depending on your following and content. However, many marketers are opting to boost their boost on social media. This will spread to your ad to your target audience, especially Facebook. From there, your posts should have enough views and clicks to start spreading organically. Social media algorithms can help your target audience see your post as well.

Paid search ads is the most common type of pay-per-click advertising. This pulls up your ad in search engines results. The benefit of this is that you don’t have to pay until someone clicks on your ad. However, with your ad being on Google, there’s a good chance it will get high views, then a traffic jam to your site. If you’re a beginner, it’s crucial to keep track of your ROI. This way, you can adjust your marketing strategies accordingly. Paid search ads can help you keep track of everything you need.

 

So, for optimal results, you should opt for both organic and paid ads. Start by boosting your posts about every two weeks. Then. build up until your followers can organically spread your ads. Just as the biggest oak trees originated from an acorn, your business can grow successful with the right boosted ad. With the right content and marketing strategies, you can grow your business in no time.

 

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white wind turbines on green grass field under blue and white cloudy sky during daytime

Wind Energy: How It Works

AWEA says, “Wind energy (or wind power) refers to the process of creating electricity using the wind, or air flows that occur naturally in the earth’s atmosphere.” Modern wind turbines capture kinetic energy from the wind. Then, the spinning action generates electricity. This method is renewable and ideal in windy climates. Places such as the Great Plains and coastal areas have them. Read on to find out about the process and the benefits of the wind industry!

 

Wind Energy

Wind turbines are in 40 states. Texas produces the most electricity from its wind farms at around 28,000 MW per year. The wind industry builds wind farms. These contain numerous wind turbines, from around 10 – 500. The average wind farm will have about 150. The largest one is in California, with over 4,000! They are versatile in use. In fact, one home can rely on just one turbine for power. There are three different categories: small power, offshore, and direct. Small power refers to one or two turbines used to power a home/building. On the other hand, direct has the electricity gather at a power grid.

 

white wind mill lot on green field

So, how does wind turn into electricity? First, the turbines are engineered strategically for optimized wind capture. The blades are especially angled a certain way. Ideal wind speed is in between 6-50 MPH. Then, the heavy momentum keeps the blades going, powering the generator. Next, the generator produces electricity that flows to a power grid. Finally, the power grid sends out electricity through distribution lines. These are connected to homes and other buildings.

 

There are a few benefits to wind energy. According to energy.gov, wind power is inexpensive. Over time, wind farms or single-use turbines pay for themselves. Obviously, it’s a renewable resource, so it’s a great alternative to oil and coal. Actually, it’s the largest source of renewable energy. On that note, the wind industry has a great job sector. Such as, a variety of opportunities in engineering.

 

If you want to make a difference in our environment, then consider investing in the wind industry. This clean, renewable energy source won’t pollute the air and is cost-effective. Or, if you live in a remote, windy area, maybe your home needs its own wind turbine.

 

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assorted book lot

Books About the Business Industry: Pro Reading

There’s always much to learn about the business industry. Magazines and blogs are a great way to stay updated on current business news. But, if you want to really find out the inner works of it all, a detailed book would be very helpful. Knowing the inside secrets could help you become more successful. Here are some insightful books about the business industry.

club master eyeglasses on pile of three books

Books

In order to do business with people, you have to understand them. The Laws of Human Nature by Robert Greene breaks down and analyzes our cognitive abilities and natural human behavior. Barnes & Noble rates it 5/5!

If you’re curious as to where the apps on your phone/tablet came from and how they work, then APPower may have the answers you need. Written by Carson Barker and Clif Haley, who conducted their research in the early days of SEO and ASO. So, you can read on to find out how e-marketing works, too!

Another good read would be The Business Book. This is a helpful, detailed guide on how to build & maintain your business. Also, it will help you understand others’ businesses as well. It teaches you everything you need to know about business transactions, supply & demand, and more.

To help our business industry become more diverse, pick up a copy of “Inclusive Leadership: The Definitive Guide to Developing and Executing an Impactful Diversity and Inclusion Strategy.” One problem in the working world is feeling superior over peers, or ignoring them. This book explains how to integrate everyone’s ideas and work styles to work harmoniously.

 

Reading is crucial for strengthening your mind and learning. Most of the influential and intelligent people we know of, such as Elon Musk, read constantly. These books about the business industry are good for motivation, ideas, or just killing time. Here’s more about reading like a pro, including more suggestions, such as “Business Adventures” by John Brooks.

 

 

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person holding smartphone

Top Technology Releases in 2020

November and December are popular times for brands to release their newest product. Coming in just in time for the holidays are the top upcoming technology releases. For items already released, we have the scoop on what customers have to say about it. Read on about Apple’s newest iPhone, the newest gaming system, and more!

Smartphones & Tablets

Apple normally release their newest iPhones in September, but this year, the iPhone 12 will unveil space gray iPhone X on blue surfacein November. Available for pre-order on 11/6, it will become fully available on 11/13. The iPhone 12 will have cameras be able to capture the perfect nighttime photo. Also, a ceramic shield will add better protection.

Samsung released their Galaxy S20 in February. And, the past 8 months were kind to Android’s newest smartphone. The video chat quality is top-notch, even if your signal is not. And, the cool thing about Samsung is that there are a variety of phones you can get, so you can pick the perfect one. Tech Radar leaves an honest but positive review.

 

Tablets are ideal for playing games, browsing Facebook, and watching movies/TV shows on the go. I’d recommend the iPad if your friends and family all have one, due to easy sharing and connecting. It also has a simple, easy-to-use design. But, Samsung’s Galaxy Tab S7 is better for more hands-on tasks, thanks to the S (stylus) pen. The newest iPads came out earlier this year, and people seem to like the 4th generation iPad Air.

 

Game Time

The heavily-discussed PlayStation 5, coming out Nov. 12, is set to sweep the gaming nation. The all-new design for both the console and the controller is will offer a refreshing gaming experience. The previous generation, PS4, was released 4 years ago, so it was time to match up with today’s technology.

Or, get the Nintendo Switch. Although it came out almost a year ago, it’s still all the rage and heavily used. With two-part controllers attached on each side, the user can easily switch from single player to multi-player.

Computers and Laptops

The best laptop depends on what it’s needed for. For gamers, PC Mag recommends the Asus ROG Zephyrus G14. If the work-from-home laptop needs an upgrade, then try out the Lenovo IdeaPad Flex 5 14. Or, you can pick up the newest MacBook Pro and check out the magic keyboard.

In the age of rapidly-evolving world, keeping up with the latest technology releases can be a challenge. That’s why we wanted to give you a heads-up, in case you’re thinking about upgrading your gadgets or starting to form a holiday shopping list. You can count on us to help you stay updated!

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sunset

Oil Industry Update November 2020

Our previous blog mentioned ways energy plays a part in our lives. Now, we’ll go more in depth about the oil industry & COVID-19’s impact. As a result, it is becoming more obvious that we don’t need oil as much as we thought so. We will always use it, but maybe it’s time for petroleum to step out of the spotlight. However, the presidential election will have a say on oil’s future. Here’s what major oil companies have to say about the state of their industry.

 Oil’s Current Situation

COVID-19, heightened environmental awareness, and hurricanes have not been kind to the fossil fuel industry. In March, many refineries closed, drastically slowing oil production. July and August brought in a mass amount of hurricanes, destroying rig set-ups. Environmentalists are becoming increasingly concerned about marine oil spills and fracking. CNBC states, “Due to the ongoing impacts of Covid-19, the IEA expects global energy demand to fall by 5% in 2020, with oil and coal consumption falling 8% and 7%, respectively.”

One of Texas’ biggest oil companies, EOG Resources, is determined to make a comeback as they know how crucial oil is for Texas economy. Their stocks are slowly creeping back up, indicating a slow recovery. The Permian Basin is attracting oil business. Right now, oil’s biggest purpose is for vehicles, heating, and producing electricity. So, while oil has dropped drastically, the oil industry is using this time to re-structure business to prepare for less overall production.

Oil Industry Possible Future

It’s quite possible that oil will be replaced by the much more sustainable solar energy. This is due to environmentalism conservative movement and production costs. With that in mind, companies are working towards more safe practices. Drilling is triggering more earthquakes (in Oklahoma) and refineries pollute the air with smoke. Energy experts predict that oil will be replaced by wind & solar energy for electricity production. Meaning, in a few years, oil’s main purpose will just be fueling vehicles and engines. On the other hand, it’s hard to tell. Oil could go right back to pre-March success. After all, oil will always be essential to the energy industry. Here’s more data and statistics explaining petroleum’s projected path to 2050.

 

Oil’s future also depends on the presidential election outcome. Joe Biden is calling for a major decrease in production, as much as cutting it in half. Contrastingly, Donald Trump wants the economy stimulated in any way he can and will encourage oil to continue on. Will oil be able to conquer the election, environmental activism, and the pandemic? Only time will tell, but we do know that oil will likely never go back to the height it was at pre-March, but it will never completely phase out either.

 

Interesting in marketing services? Contact Redwood Creative today!

 

man holding incandescent bulb

Energy Industries In Our Lives

While the petroleum, wind, and solar energy industries can stand alone, they’re all connected in some way. Many individuals use a combination of the three daily. From small devices to enormous solar panels, we incorporate these energy sources in numerous ways. Here are all the ways the three major industries play a role in our lives. Electricity is produced by two of the three. Gas heats up water, then the steam and wind work together to produce an electrical current.

white and brown concrete building

Daily Lives

The most obvious one, cars use petroleum. Scientists entertain the idea of solar-powered cars, and they may happen one day. Realistically, we use oil, wind, and solar in our homes and when we go out. While oil and wind are more accessible, solar is rising and becoming more available for common use. Residential use takes up about 40% of energy use. Our kitchen and bathroom uses gas to heat up the stove and our water. Our AC/heating system uses gas. Homes can pull their electricity from solar power. In windy climates, wind turbines are viable for powering a city. Outside of the home, crosswalk signs and other electrical signs are starting to come with a solar panel. This article gets more in-depth about how humans rely on energy sources.

Energy Industries on a Bigger Scale

Energy on a bigger scale, such as in factories and plant facilities, rely on the big three as well, mainly petroleum. Major industries are moving towards solar and wind to save petroleum. This will help the environment: factories and production plants burn through immense amount of coal, oil, and gas, which winds up polluting the air. This has come to light in recent years, igniting a movement towards solar and wind. Solar and wind farms are becoming increasingly popular. Business and office buildings are also responsible for using energy on a major scale. Power plants divert most of their energy into the inner cities, where the energy-consuming buildings are. Large engines, such as planes, trains, and large cargo ships, are powered from diesel.

 

We rely on all sorts of energy every day, including water and biofuels. It takes the awareness of common people to push for cleaner energy practices, and not waste the energy we do have. While coal/thermal energy once reigned, now gas/oil does. However, it’s harmful for our environment so we must push for solar and wind.

 

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Environment protection | © Sumos | Dreamstime Stock Photos

Environmental Change Since March 2020

In March 2020, the nation rapidly shut down their cities to stop the spread of the pandemic. With less people out, Earth started to flourish again. We have been monitoring the environmental change since then. Less cars on the road and less factories pumping out toxic smoke improved our air conditions and the ozone layer. Empty highways were not only void of cars, but of trash as well. As someone who picks up litter in my spare time, it’s such a delight to see noticeably fewer amount of litter. This is great for wildlife, as both land and aquatic animals eat trash, not knowing how fatal it is. Other great things are happening to our Earth- read on for more.

 Air

Air pollution dropped drastically as cities shut down globally. China’s infamous smog deteriorated away into better conditions. Nitrogen dioxide reduced by 60% in the first half of 2020. This is due to factories shutting down and significantly less cars on the road. While conditions are expected to go back to normal, this will hopefully spark a motive to push for cleaner air. The US Environmental Protection Agency gives their national summary.

Our Oceans

As fisheries and marine shipping routes slowed, our fish and marine ecosystem were free to flourish. More specifically, less fish are being taken out of the water rapidly, reducing overfishing. United Nations Development Program reported that lobster demand decreased in Florida. Also, less commercial fishing products like nets and anchors are being abandoned in the water. Another factor is less functioning marine oil refineries are reducing oil leaking into the ocean. You can help out our oceans by going to 4ocean.com.

The Energy Industry

As far as oil, gas, wind, solar, and hydro power goes, oil is being hit the hardest.

 

On a final note, the bees are coming back! Petitioners pushed for mass pesticide control in order to prevent any more bees from dying. Here are also a few ways to help out bees and other helpful insects in your own backyard! Although many cities are no longer shut down, we can still contribute to environmental change for good.

 

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2021 Economics

Economy 2021 Outlook

After this disaster year, we are all hoping for 2021 to give us some relief, economically and personally. Some economists are pointing to a brighter future, but it all depends on the virus and the presidential results. But so far, it wouldn’t hurt to at least hope for a better year next year. Here’s what 2021 will likely look like, and how to help the economy.

 

 Employment

First, jobs are making a slow but sure comeback. Many of them are blue-collar jobs, such as construction. As restaurants re-opened, the service industry boomed. Food and retail are one of the biggest contributors to the rising job market. This will counter the Federal Emergency Management Agency running out of funds to help support those still unemployed. Not surprisingly, medical workers surged. The consumerism of medical supplies and products has been a great contributor to our economy. Industry jobs are returning as well. It looks like all job types are rising, while hotel & hospitality stagnates.

 

Small Businesses

Pandemic or not, it’s tough running your own business. But, as people become more aware of big corporations’ greed, small businesses are getting more recognition. Dallas-Fort Worth and other cities are starting to see little mom and pop shops open back up. This is great for stimulating local economies, and better for middle and lower-class income. These are typically small cafes and barbers/hairdressers. Small businesses got hit the hardest, but they are determined to survive!

 

 The Economy

A recession hit when COVID-19 hit. Housing and gas prices went down, and general consumerism slowed. Thankfully, we will swing back upwards and not go into a depression. Economists mention that with jobs back on the market now, businesses and consumers alike could further pull the US out of the recession and keep us out. After months of cancelled vacations and tight budgeting, the nation is ready to get out and spend money again. Once travelling is back to normal rates, we could see international relations improve monetary conditions.  Most of next year will be spent on financially recovery. The unemployment agency and other agencies will work hard to regain what was lost in COVID-19 expenses.

 

So, how can you help with getting our economy back on track for a better fiscal year next year? You can shop at local businesses, or even online. The more money consumers pitch in, the more jobs can be created. Earn money any way you can and pay your taxes. While taxation may seem daunting, it only benefits us by giving us better schools and roads. And finally, stay in great spirits! The only way to have a brighter future for all is for more positive mindsets. Here’s an link further detailing what happened this year, and how it will affect next year’s economic state.

 

Interested in marketing tips? Contact Redwood Creative today!

professional online

How To Be Professional When Online

As a follow-up to our online marketing blog, we now offer online professionalism tips. Even after the corona virus passes through, online business functions may stay as a norm. That being said, it’s important to maintain the same amount of professional respect that you would show to your colleagues in the office. Being professional online is still a relatively new concept, society hasn’t quite yet decided what the standards should be. We can establish good, healthy standards. Your business presence is important and a part of your team. So, we encourage you to still step it up even if it’s from your couch.

Look good, feel good

When you don’t have to be seen in person, it can be easy to “let go”. Such as, not having a routine or not getting ready before you start work. Some of us were guilty of this when the pandemic first started: just stay in my PJs and whatnot. But, it may be coming off as a little disrespectful to your boss and co-workers. Dress accordingly to what people should expect of you. If you look like you didn’t put in much effort, it’s hard for others to take you seriously. If you know you’re going to be on camera, make yourself look somewhat put together. Besides, psychologically you will work better when you’re dressed for the day.

Being prepared

“So, any questions over the document I sent out yesterday?” “Uhhh…. What document?”

Don’t be that guy. Just as you arrive to school and to the office prepared for the day, the same goes from working virtually. Time management is the most important element of your job/career. Give yourself an adequate amount of time to review material beforehand, like studying for a test. Speaking of mornings, establish a morning routine. This way, you won’t be trying to cram making your morning coffee and taking care of kids/pets into the last minute. And, being mentally alert by the time you clock in will aid you into getting right to work as soon as you clock in.

 Online professional profile

Your employer and co-workers most likely look at your social media pages. Now that we can’t be in person to share details of our lives, colleagues will go to Facebook to wonder why you took the day off. Employers can’t monitor us in person, so they go to our social media to make sure we’re behaving. Your boss may be wondering why that green “online” dot is on your picture when you’re supposed to be finishing a report! While your social media is your business and you can do what you want with it, just keep in mind that anyone can and will see what you’re up to.

At the very least, make sure your LinkedIn profile is top-notch. Have a professional headshot as your profile picture, and keep your profile updated and professionally positive.

Being professional online may not seem like a big deal when you’re not having to interact in person, but you do leave an impression. You don’t have to suit up just to be on Zoom for 10 minutes. Besides, being comfortable is the most important thing so your clothes don’t distract you. Just make sure you look presentable, and you match the respect that you would want to receive.

 

Interested in marketing tips? Contact Redwood Creative today!